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Nancy has experience in the communications handling of plant explosions, chemical spills, gas leaks, company espionage and disgruntled employees. Her background in media relations with the national and international press is well established, having directed media opportunities throughout

the United States and Latin America.


One of the first steps in developing a Public Relations strategy is in creating an effective news release. 

STEPS TO BUILDING A GREAT PRESS RELEASE

Think about 3 major message points you want to cover. Start with a good, short and succinct headline:

XYZ Company Announces New Widget at the Expo

  1. First paragraph has city and date and then the company making a statement on what they are announcing and the booth number
  2. Second paragraph- (1st message point) Quote from the president or high level executive on the attributes of the new widget
  3. Third paragraph- (2nd message point) what it will mean to the customer
  4. Fourth paragraph –(3rd message point) what visitors at the show will see in the booth
  5. Fifth paragraph- Boiler plate information on the company, web address and who can be contacted for more information.

NMV Strategies can be a presenter at your next meeting.

Here are some of the topics Nancy and her team can offer to your group:

How to be an effective communicator

The Power of Three Message Points

How can the new QR Codes help your business grow

What do you do when a crisis occurs and the media is calling?

 

For more information, contact Nancy Valent at 216-513-8740 or nancy@NMVstrategies.com

For the best in brand naming, contact Daniel Moneypenny at DM@justemaginit.com, 330-688-9983

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