Nancy M. Valent
For Immediate Release
Materion’s Crisis Communications Initiative Recognized
with PRSA 2012 Diamond Award
Cleveland, OH—February 18, 2013—Materion Corporation’s crisis communications initiative has received top honors in the Public Relations Society of America’s (PRSA) 2012 Diamond Awards for the East-Central District.
“We are extremely proud to be recognized by PRSA for the development of Materion’s crisis communications strategy and training,” said Patrick Carpenter, APR, vice president, corporate communications.
Materion’s project followed a detailed proposal to first design a corporate plan with templates and information, which could be accessed in a digital database, including mobile access. From this initial plan, facilities’ programs were created with individual templates relating to the 16 manufacturing sites’ unique capabilities and demographics.
Nancy Valent of NMV Strategies is very proud to work with Materion and honored to be included in this award-winning project, which was in spirited competition among 16 chapters. PRSA’s East Central District covers membership in Ohio, Michigan, Kentucky, Indiana, Western Pennsylvania and West Virginia.
NMV Strategies provided the resources to assist Mr. Carpenter’s executive team with the strategic communications plan and further development of the key tactics critical to each of the facilities’ plans. Another component to the success of this project was the media training that NMV Strategies team held for Materion spokespersons in several locations throughout the United States
“Materion’s crisis communications initiative is an example for other companies on the benefit of providing a clear and efficient plan to be prepared should a critical situation occur,” said Ms. Valent, president, NMV Strategies. “In our training, the Materion teams worked successfully to develop communications skills that could be utilized in day-to-day activities and during a crisis situation.”
Materion Corporation is headquartered in Mayfield Heights, Ohio. The Company, through its wholly-owned subsidiaries, supplies highly engineered advanced enabling materials to global markets. Products include precious and non-precious specialty metals, inorganic chemicals and powders, specialty coatings, specialty engineered beryllium alloys, beryllium and beryllium composites, and engineered clad and plated metal systems.
About NMV Strategies
Headquartered in Cleveland, Ohio, NMV Strategies delivers dynamic experience for companies looking to develop their marketing, public relations and business acumen for growth. The firm specializes in crisis communications strategy, media training, communications audits and marketing action plans. For more information visit: http://www.NMVstrategies.com
NMV Strategies can be a presenter at your next meeting.
Here are some of the topics Nancy and her team can offer to your group:
How to be an effective communicator
The Power of Three Message Points
How can the new QR Codes help your business grow
What do you do when a crisis occurs and the media is calling?
For more information, contact Nancy Valent at 216-513-8740 or nancy@NMVstrategies.com